BLACKPINK - How You Like That: Blog tasks

Audience

1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience?

 The blackpink fans are known as BLINKS.

2) What audience pleasures are offered by the music video for How You Like That?

Some of the audience pleasures are personal identity and personal relationships. the audience may be able to relate to the lyrics and the culture.

3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to BLACKPINK fans. Why did you choose those moments?

 

The scene where Lisa comes in to the shot and starts rapping would surprise the fans as they didn't expect Lisa to transition in like how she did. There is a part right at the start of the music video where there is a statue at the top of the shot and that might appeal to the blinks because it may symbolise something to them.    

4) How was the How You Like That music video marketed and promoted to the audience?

The music video was marketed as a traditional mainstream music video lasting 3 minutes and also having some other key features of a manufactured music video.

5) Why is K-pop a global phenomenon and what has helped it to become so popular?

K-pop is a global phenomenon because a lot of people love the way the people sing. k-pop became popular because of the internet.

Industry

1) How were BLACKPINK formed and what records have they broken?

Blackpink were formed by a company grouping strangers together. Blackpink have broken 3 billboard charts records making them the highest charting girl group.

2) What other successful artists have YG Entertainment created? You may need to Google this.

Psy, Winner, Ikon, Sechkies, akmu, treasure, black pink, big bang, 2NE1, Lee Hi

3) How has technology and the internet (known as technological convergence) changed the way audiences consume music videos?

Technology has completely shaped how people watch music videos and they can be watch for free at any time on youtube.

4) How do BLACKPINK and K-pop show that the media and music industries are now global?

They are an example since they broke into the western world music scene, they are originated in Korea which would've made it really hard to get the western world since there is a language barrier so it very hard to understand the music which then would've made it even harder to like the music or culture.

The reason they broke through in immense popularity through the internet was because they were catering to the western audience they had by including some English phrases and words.

5) How are UK-based music videos regulated and what types of content require warnings?

BBFC are the people that the music videos are regulated by content in music videos that contain drug misuse, sexual content and other require warnings so that an audience that  isn't mature enough for the type of content aren't as easily exposed to it