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Showing posts from February, 2022

Introduction to advertising: blog task

  1) What key conventions of print adverts can you find and what are the connotations or deeper meanings of each convention? I see a product image of the skittles they are trying to sell, I also see the Skittles logo on the packaging and the slogan at the bottom which clearly says  ''Taste the rainbow''    The Connotations of The print adverts That I  can find are  Colour Scheme: Multiple Varity of colour Blue, red ,yellow, green etc                               Slogan:  ''Taste the rainbow'' Pack Shot: The Skittles Packet as a central item in the image   2) For each convention, write about how it might appeal to a target audience.  The product image may appeal to the audience as it shows what they get if they buy the skittles and allows them to recognise the product easily. The colour scheme is rainbow which appeals to the audience because they are using very bright and bold colours. 3) What is the USP (unique selling point) for Skittles and how do you

Heat case study: blog tasks

Introduction - Heat Media pack   1) Look at the  Heat Media Pack . Go to  page 2 : the Heat mission. Write  three  things that Heat offers its readers under 'print'. Heat states "– we bring readers a truly unique, quality experience. From clever A-list access shoots no  other   magazine  could pull off to celeb news – heat  has the celeb contacts to give readers the exclusive every time" 2) Now go to  page 3  of the Media Pack - celebrity focus. What does the page say that Heat offers readers? Heat claims " heat is the beating heart of the  showbiz world. We ensure heat readers are  always in the know and give them conversation- starters they can show off about to their mates down t he pub. Our journalists have the answers to the  questions before they’ve even been asked. We help  celebrities to talk about their biggest secrets and we  find the funny, wherever it’s hiding". 3) Now look at  page 4  of the Heat Media Pack. What other content does Heat magazine