Arctic Monkeys: Audience 1) What is the main Arctic Monkeys audience - demographics and psychographics? The main Target audience is people to listen to rock, which at the time mainly consisted of males from Teenagers up to middle aged men. 2) What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? some of the audience may experience nostalgia from the scenery of the music video as there are props and cameras that look like they are straight from the late 80s or 90s which fits the theme of the music video. 3) Pick out three particular shots, scenes or moments in the video that would particularly appeal to Arctic Monkeys fans. Why did you choose those moments? At the start of the music video the lead singer says "don't believe the hype" directly addressing the audience this gives the audience a sense of personal identity and relationship as the artists is acknowledging the fans and everyone else. Another moment that could p...